Click Here to Get your Ticket To RESACON Vegas July 24-27th | The Largest Staging Event of the Year

RESA was built for every home stager at every stage of their business in 2007 frenchcalifornia award

You asked — and we listened.

After hearing your feedback (especially after the launch of the The Stagers Marketing Deck by RESA®), the RESA® team got to work.

You told us you needed real-world pricing support — something tangible you could use right away to strengthen your business.

Today, we’re thrilled to officially launch the new RESA® Staging Pricing Calculator, built exclusively for active RESA® members.

This tool was created by RESA®, for stagers like you by combining real stager feedback, RESACON insights, and our professional experience serving stagers like you for the last 18 years.

Price your staging jobs with confidence using the home staging pricing calculator free for members

What’s Included

Inside the RESA® Pricing Estimator & Calculator, you’ll find:

Occupied Consultation Pricing Estimator
Vacant Staging Pricing Builder
Design, Admin, and Labor Cost Breakdowns
Inventory Usage and Rental Fee Planning
Overhead Expense Tracking
Profit Margin Customization
Ability to Add Rush Fees and Extra Services Pricing
Monthly Rental Fee Calculator for Renewals
Full User Guide + Walkthrough Video

Claim Your RESA® Home Staging Pricing Estimator & Calculator

RESACON® 2025: The Premier Conference for Home Stagers

Looking for the ultimate event for home stagers? RESACON® is where the staging industry comes together to learn, grow, and connect. Hosted by the Real Estate Staging Association® (RESA®), this annual conference brings top stagers, educators, and thought leaders under one roof in Las Vegas.

Ready to take your staging business to the next level? RESACON® 2025 is the conference for professional home stagers who mean business. Network with hundreds of stagers, meet vendors, and get inspired by those transforming the industry.

Don't just take it from us, hear what past attendees are saying here.

Just Announced: The Ask the Experts Panel at RESACON 2025

Get ready to hear directly from the industry’s top voices in home staging, luxury design, business strategy, and financial growth. RESACON’s most anticipated session Ask the Experts returns with a powerhouse panel including Cheryl Eisen, Jason Saft, Jess Harrington, Grant Findlay-Shirras, Kishah Price, and Margaret Schaffer, moderated by RESA® CEO Shell Brodnax.

This is your chance to learn from the leaders shaping the future of staging.

Cheryl Eisen Jason Saft Jess Harrington RESACON Vegas Speakers

Grant Dekora Texas Staging REH Interiors

Get your ticket today View the RESACON 2025 Agenda Here

The Real Estate Staging Association

Credibility.

Leadership.

Professional Development.

RESA® is a 501 (c) (6) tax-exempt organization, the trade association for professional home stagers. RESA® is the portal to the staging industry and is the source of education and business tools focusing on the needs of stagers. RESA® welcomes all stagers.

Join Your Trade Association

The Consumer's Guide To Real Estate Staging

Brought to you by RESA®

The RESA® Consumer's Guide is a forty-two page PDF that was created by the Real Estate Staging Association to help home stagers educate clients about home staging.

This can be downloaded and shared online as a downloadable document or printed.

Download the Free Guide

Get Social With The Staging Community

Join The Stage It Forward Facebook Group

The Stage It Forward group is an opportunity to connect and help one another create positive change. The Stage It Forward program is brought to you by RESA®, committed to advancing professionalism and excellence in the home staging industry.

Join The Online Community

RESA Accredited Staging Business Program Launching

LAUNCHING THE RESA® ACCREDITED STAGING BUSINESS PROGRAM™: ELEVATE YOUR HOME STAGING BUSINESS

The Real Estate Staging Association® (RESA®) is proud to introduce the RESA® Accredited Staging Business Program™, a first-of-its-kind initiative for professional home stagers. This program sets the standard for ethical, professional, and legally compliant home staging businesses.

By becoming a RESA® Accredited Staging Business™, you’ll join an elite group of staging companies committed to excellence, helping you stand out in a competitive market and safeguard your business for long-term success.

WHY CHOOSE RESA® ACCREDITATION FOR YOUR HOME STAGING BUSINESS?

1. Showcase Your Professionalism
RESA® Accreditation establishes your business as a trusted leader in the home staging industry, ensuring you meet the highest standards of quality, ethics, and accountability.

2. Protect Your Business from Legal and Financial Risks
Accreditation requires compliance with essential legal and operational practices, including proper insurance, labor law adherence, and clear contracts, giving you peace of mind while you grow.

3. Boost Your Operational Excellence
By meeting rigorous accreditation standards, you ensure your business runs efficiently, ethically, and professionally—setting the foundation for continued success.

4. Gain a Competitive Edge
Distinguish yourself as a RESA® Accredited Staging Business™ to stand out from unaccredited competitors in a growing and competitive home staging market.

5. Exclusive Membership Savings for Your Team
Add your W2 employees as RESA® members under your company for only $99 each—saving $91 off individual membership rates.

Learn More About The RESA Accredited Staging Business Application Process

unlock exclusive benefits for stagers with RESA

Now Live: RESA® x Titus Pay-at-Close Partnership

Offer your staging clients flexibility without sacrificing your payout.

✅ Get paid immediately
✅ $200 bonus for RESA® members
✅ Learn more by watching the replay of the live webinar!

Pay at Close Option for Staging Businesses

Watch The Webinar Replay Here

Upcoming Events in The Home Staging Industry

Scroll to view events hosted by RESA® (the Real Estate Staging Association), RESA® Partners, and RESA® Chapters taking place in the next 60 days.

Subscribe for RESA Updates

For Email Marketing you can trust.

JUNE 5th, 2025 @ 1 PM PST
SPECIAL GUEST HEATHER COOK, THE SOCIAL STAGER

Join Shell Brodnax and Heather delve into the intricacies of home staging, real estate, sharing invaluable insights, strategies, and experiences. From seasoned real estate professionals to new home stagers, this webinar is open to all to attend live and submit questions.

Whether you're looking to refine your skills, stay updated on industry trends, just getting started, or simply seek inspiration, this webinar promises to be an enriching experience for all home staging enthusiasts.

Register now and be part of a dynamic conversation that could elevate your home staging career to new heights!

REGISTER HERE!

SUBMIT YOUR QUESTIONS HERE

This live webinar is open for stagers of all levels & designations to attend live and submit questions - Replays will be made available to RESA® members.

Join The RESA® Buying Group Risk Free!

RESA® Members the RBG is INCLUDED in your RESA® membership. For the stager whose business model is buying inventory wholesale, the RESA Buying Group prices will increase your bottom line. The RESA® Buying Group uses the collective purchasing power of our members to negotiate lower prices and special offers than members receive on their own.

Join the RESA Buying Group

RESASure insurance for home stagers by RESA partners

The RESASURE Program

VillaNOVA Insurance Partners are a full-service insurance brokerage and consulting firm who truly works for their clients. They bring years of experience, new ideas, service and most importantly they bring the flexibility that larger firms cannot provide. RESASURE gives you that support at your fingertips via their Claims Assist Hotline, or access to Attorney Joe Denneler and his team!

Learn About Coverage

RESA feature friday blog post application

We Want To Feature RESA® Home Stagers

Feature Friday is a weekly blog series where we highlight RESA® members and their home staging businesses.

Use the button below to fill out the contact info and interview questions!

Apply Here

RESA home staging companies in the news

Gabrielle Hamill of Urban Staging is featured in Homes.com’s “Cup of Joe with a Pro,” sharing her incredible story from fashion design to home staging—and some staging do’s and don’ts along the way.

In the article, Gabrielle dives into what really makes a space buyer-ready, why they ditched all-white bedding, and how her fashion background influences her staging style.

We're also thrilled to see Homes.com recognizing RESA®'s latest stats!

You can read the full interview here.

RESA member Jason Saft featured in Homes and Garden Online with quote

Step inside a piece of history—Jason Saft, RESA® award-winning stager and founder of Staged to Sell Home, transformed a legendary Manhattan apartment once owned by royalty, helping it sell for $2 million over asking price. With a masterful blend of modern elegance and historic charm, Jason’s staging vision brought new life to this Central Park-facing gem.

Discover how he honored its neo-classical details while making it irresistible to today’s buyers. Read the full feature on Homes & Garden and take the exclusive tour of this one-of-a-kind residence.

The One Piece of Furniture a Home Stager Will Never Thrift—And Why It Matters

When it comes to staging a home, thrifted finds can add character and charm— but there’s one staple stagers won’t gamble on.

According to home stager Molly Marino of Home by Molly Marino, dining tables are a no-go when sourcing secondhand. With their large size and central placement in a room, dining tables demand a flawless surface—something that’s hard to guarantee when thrifting. Scratches, dents, and years of wear can make refinishing more trouble than it’s worth.

Instead, stagers like Molly opt for thrifted artwork, lamps, and vintage decor to bring personality into a space without compromising on quality.

Thinking about staging your home for sale? Find out what to thrift, what to skip, and why presentation matters in this Apartment Therapy feature. Click Here to read the article.

Looking to spark a bidding war in Rhode Island? Start with staging.

This powerful case study from Portsmouth, RI, shows exactly how strategic vacant staging can transform a listing and deliver jaw-dropping results.

Located in Rhode Island, this coastal 3-bed, 3-bath home was staged by the professional RESA® stagers of Salt + Pine. With a staging investment of about $5,000, the home sold for $1,200,000—$205,000 over the $995,000 asking price, which is roughly 20.6% over asking. This kind of sale is rare in the area and demonstrates how staging can drive emotion, connection, and competition.

Find out Why Why This Bidding War Was a Big Deal for Portsmouth, RI

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Selling a home while you’re still living in it can be overwhelming.

You’re juggling packing, cleaning, and trying to keep things “show-ready” all while living your everyday life. But one New Jersey homeowner discovered that with the right guidance, you don’t need a full redesign to make a big impact.

In Hillsborough Township, NJ, a simple $300 staging consultation led to a remarkable outcome: the home sold in just 14 days for $82,000 over the asking price.

Find out how this property sold 85k Over Asking

https://www.realestatestagingassociation.com/content.aspx?page_id=22&club_id=304550&module_id=164548

the 2024 RESA® Staging Statistics ARE HERE!

These comprehensive statistics offer valuable information to help you stay informed and make data-driven decisions for your home staging business. Additionally, RESA® members now have access to an exclusive tool for tracking their own staging stats, courtesy of Staging Studio. Join us in contributing to the industry's growth and success by utilizing these resources today!

Get the Staging Stats Collector for RESA® Members Here