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Decorating To Sell Or Dwell

When:
Thursday, September 27, 2018, 4:00 PM until 5:00 PM
Where:
ONLINE-RESA members exclusive webinar.

Additional Info:
Category:
Professional Development
Registration is required
Payment In Full In Advance Only
No Fee

Sandra Racz

Sandra Racz operates Signature Redesign LLC and The Decorating and Staging Academy.  She has been a professional real estate stager since 2004.  Racz, services Park City, UT and Scottsdale, AZ.

 

Sandra’s successful career and happiness in the industry inspired her to help others turn their love for decorating into a business. As the Executive Director of The Decorating and Staging Academy, Sandra also offers training in Color, Home Staging, and Interior Decorating, Seasonal Decorating and Event Planning.  

 

Sandra was recently voted One of the Top 100 Most Influential People in Real Estate Staging, by The Real Estate Staging Association® (RESA®).

 

She has won national awards in the categories of Interior Redesign, Interior Decorating and Real Estate Staging. She has been featured in numerous magazines, local newspaper articles and has trained and lectured to thousands of decorating and event professionals.  

 

Sandra is a firm believer in giving back to the community by coordinating projects for Habitat for Humanity, the Cancer Society, The Cystic Fibrosis Foundation, Autism Speaks and serves on several boards. Sandra holds a B.S. in Marketing from Florida State University and a M.B.A. from Troy University. She has held multiple positions in marketing and advertising and taught college level business classes.


Decorating to Sell or Dwell

 

Staging IS Decorating! As home stagers, we are decorating to showcase the selling features and attract as many potential buyers as possible. Yes, even in staging, we need a strong understanding of design principles. Furniture placement, color balance and the impact of line, shape and form will not only create the visual reaction to a space but also the emotional reaction.

 

What we will cover in this jam packed session…

 

  • #1 Decorating mistakes made and how to get out of your own way
  • The impact of line, shape and form on perception
  • Three design elements that every room needs